Sugar Bingo Review - Not Recommended
In December 2024 United Commissions (part of the Rank group) sold this brand and others to Broadway Gaming. Broadway have historically shown predatory practices towards both promotors and players and so we can no longer recommend this brand. Fortunately Rank still own their own brands and we suggest if you want a good service you look at those, such as Mecca.
Alternative sites on the Dragonfish network:
The Rank Group own Sugar Bingo, a site they launched back in 2014 when Dragonfish was still part of 888 Holdings.
Now part of the Broadway Gaming Group, the network has been reinvented and refreshed, offering so much more choice and variety between rooms, not to mention a ton of free bingo.
It’s a site that is happy to reward customers too, whether that be with daily free games, periodical bonuses, or long running loyalty type campaigns. Regular players will definitely notice the benefit of playing here over another bingo site.
The site is a dream to use so it’s great for newbies, and with the casino games easily accessible alongside the bingo there is much more to do here than you might realise at first.
This isn’t taken too far though, so it still feels like a bingo site with additional games, rather than a casino site that also does bingo. A lot of sites get the balance wrong here, but not Sugar.
Bingo Availability
Sugar runs on the Dragonfish network, which is one of the most successful and longest running networks on the internet.
As you would expect then, there are loads of different types of bingo to play here, and loads of different prize types too.
The crazy thing at Sugar, is the amount of free bingo there is available. They have 6 different tiered rooms you can gain access to, with the biggest paying a jackpot of up to £500! Understandably, it doesn’t run every 5 minutes, but what an opportunity.
Tickets for regular rooms can cost as little as a penny each, with the more expensive rooms costing £1 per ticket. Obviously though, the rooms that cost more to play in also offer bigger prizes, even up to £1 million in one room.
That’s the power of playing at a well resourced site that runs on a big network.
The rooms all their their own quirks, like a multiplier room or 1TG and 2TG winning events, it just depends, and while most use the 75-ball or 90-ball formats, there are a few 52-ball rooms too.
You can even play some games where free spins on the slots are awarded instead of cash prizes, so it’s a real mixed bag.
Casino Games
As well as a wealth of bingo opportunities, Sugar also host a large number of online slots and Slingo games to enjoy.
These are a great mixture of well known old favourites, games that are proprietary and exclusive to Dragonfish sites, as well as new releases that everyone is talking about.
Lots come with jackpots, there are instant win type games, and they run occasional tournaments too.
This is also optional of course, and won’t get in the way of your bingo playing if that’s all you are really interested in.
Dragonfish and Broadway Gaming Group
Since Sugar Bingo has been running since 2014, it has more than a decade’s worth of history behind it.
This has given the brand plenty of time to bed in and build a loyal customer base, but it has also survived some big changes.
Although the brand is owned by Rank, the site originally ran under the license of 888 Holdings, who owned Dragonfish, the bingo network provider. 888 ran lots of different online gambling sites, and Dragonfish was another arm of their business which developed slot games and also ran bingo rooms.
All of their bingo brands were linked into this network, which also accepted white label sites like Sugar, so it was a huge operation with thousands of active players using it.
Then the bingo side of 888s business was sold to Broadway Gaming Group along with Dragonfish. A lot of old Dragonfish brands closed down at this point as the new owner rearranged things, but Sugar Bingo survived.
This is probably thanks to Rank, the brand owner. This is the same company that own Mecca Bingo, but they have traditionally been a land based business, which is why their online brands are run in partnership with other companies.
So it’s a complicated arrangement, but one that ultimately works to Sugar’s benefit, and therefore to the player’s too.
Accepted Payment Methods
Banking Method | Max/Min Deposit | Max/Min Withdrawal | Notes |
---|---|---|---|
Debit Card | £10 | £5 | 2 Days Processing |
PayPal | £10 | £5 | 2 Days Processing |
Apple Pay | £10 | n/a | Debit Card |
Bank Transfer | £10 | £5 | 2 Days Processing |
You will have no trouble depositing or withdrawing here, with plenty of payment methods, fair terms and limits, and a smooth simple process.
It’s nice that they let you withdraw as little as £5 without penalty, and there are no fees at any point. They advise a 2 day processing maximum but I have never experienced anything like that, i’ve usually had my money the same or next day.
Their deposit protection levels are higher than they legally need to be too.
How to Contact Support
First things first, if you want to check Sugar Bingo oiut and make sure they are legit, you can do so by checking out their gambling licence, which is number 58267.
You can see their registered office address on that page too, but you are far more likely to want to contact them via email or live chat:
- Email – support@Helpbingo.com
- Live Chat – Look out for the chat bubble onsite
These are the only ways to get in touch with the support team, which is one of the only down sides to using Sugar Bingo if you prefer talking to someone on the phone, but it’s hardly a deal breaker.
Their customer support is handled internally so you won’t be speaking to a clueless 3rd party provider, and they do respond quickly in my experience.